Posts Tagged ‘Video Games’

Most Popular Video Game Franchise

Thursday, January 4th, 2007

Today’s video game market is bigger and more competitive than ever. With the recent launch of game systems like Playstation 3, Nintendo Wii, and the Xbox 360, gamers are able to enjoy their favorite games on a variety of different mediums. With so many different systems to choose from, one might think that it would be hard to dominate the market with just one game. But since it’s release in August of 2006, Electronic Arts’ “Madden NFL 07 Football” has surpassed the competition as 2006’s most popular video game for the major systems.

Madden NFL circa 1990
Madden NFL 90

Based on internal company data, Electronic Arts’ EA Tiburon office in Maitland, California reported selling over 2 million copies of the most popular video game during its first week of retail sales and over 5 million copies of the game since its release. 2006 is the 17th year of production for the Madden NFL Football videogame, which also holds the title of the most popular video game franchise of all time. A recent Orlando Business Journal article reports that the game has had more than $2 billion in retail sales since its first release.

Madden NFL 07 brings back practically every feature that was in Madden 06, but over the years, the game has undergone obvious changes with advances in technology. Some of the changes from the 2006 edition include a new menu presentation, easier to learn moves and excellent new player models, stadiums, and the like that make the game more attractive overall.

Madden NFL 07
Madden NFL 07

One particularly note-able feature of the most popular video game franchise is that you can play “franchise mode” yourself, and create and personalize your NFL team to your liking as you try to achieve the ultimate goal of a Super Bowl victory.